Broker Check

The Capital Group vs. Capital Group: What's the Difference?

The Capital Group is an independent financial planning and wealth management firm. It is not affiliated with Capital Group, the global investment management company known for American Funds. While the names are similar, the two organizations are separate and serve different roles within the financial industry.

Who Is The Capital Group?

The Capital Group is an independent financial planning and wealth management firm built around direct, personal relationships with clients.

The Capital Group was founded in 2003, when John Litscher, Mark Strassburger, and Andrew Seaborg set out to build a different kind of wealth management firm. They wanted one grounded in long-term relationships, a team-based approach, and a simple promise to “Serve First, Last and Always.”

Location:

The Capital Group is located in Madison, Wisconsin, and serves clients nationwide. Its official website is tcgwi.com.

Who We Serve:

  • Retirees – income sustainability, Social Security optimization, tax-efficient withdrawal strategies, estate updates
  • Pre-retirees – retirement readiness, savings optimization, long-term care planning
  • Small business owners – growth planning, succession planning, tax and risk management

Core Services:

The Capital Group offers comprehensive financial planning centered on retirement, with services including:

  • Retirement Planning – income strategies, Social Security optimization, and long-term care planning
  • Investment Planning – portfolio management aligned with risk tolerance and goals
  • Tax Planning – strategies to reduce tax liability and maximize after-tax returns
  • Estate & Charitable Planning – wealth transfer and legacy giving strategies
  • Risk Management & Insurance – coverage review to protect assets and family
  • Business Owner Planning – succession planning, tax strategy, and growth planning for entrepreneurs
  • Education Planning – saving and planning for education costs

Our Philosophy:

At The Capital Group, our guiding principle is simple: serve first, last, and always. Before we talk strategy, we take the time to really understand you - your goals, your concerns, and what a secure financial future looks like for your family. From there, we walk alongside you with clear guidance and honest options, so every decision feels informed rather than overwhelming.

Every client's path is different. Whether you're focused on preserving what you've built, reducing your tax burden, growing your wealth, or creating dependable retirement income, our team brings the expertise to help you get there. What doesn't change is our commitment to the relationship itself - built on trust, independence, and the kind of long-term partnership where earning your confidence is something we work for every day, not just at the start.

What Is Capital Group?

Capital Group is a global asset management organization, best known as the company behind American Funds. It designs and manages investment products and mutual funds that are distributed broadly through financial institutions and advisors. Capital Group is one of the largest investment management firms in the world, operating at a scale and in a role entirely different from an independent advisory practice like The Capital Group.

How Are The Capital Group and Capital Group Different?

The Capital Group Capital Group
Independent financial advisory firmGlobal investment management company
Financial planning and wealth managementInvestment products and mutual funds
Direct client relationshipsFund management
Madison-based advisory teamGlobal investment organization
Not affiliated with Capital GroupSeparate organization

Frequently Asked Questions

1. Is The Capital Group affiliated with Capital Group?

No. The Capital Group is an independent financial planning and wealth management firm and has no affiliation with Capital Group, the global investment management company.

2. Is The Capital Group affiliated with American Funds?

No. American Funds is a family of mutual funds managed by Capital Group. The Capital Group is a separate, independent firm and is not affiliated with American Funds or Capital Group.

3. What services does The Capital Group provide?

The Capital Group provides retirement planning, investment planning, tax planning, estate and charitable planning, risk management and insurance, business owner planning, and education planning.

4. Where is The Capital Group located?

The Capital Group is located in Madison, WI, and serves clients nationwide.

5. Who does The Capital Group serve?

The Capital Group serves pre-retirees, retirees, and small business owners.

6. How do I contact The Capital Group?

You can contact The Capital Group at 608-268-5100, or tcg@tcgwi.com. You can speak with an advisor by visiting our contact page.